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How To Buy A Motorcycle In The Pandemic-In these days of distancing going to a dealership isn’t always an option.

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The last few months have been brutal for vehicle sales of any kind, but it’s especially sobering when you look at the motorcycle market during this pandemic.

Early on, factories and suppliers in Asia experienced disruptions and makers across Europe were forced to close facilities. Supply chain hiccups will likely mean a shortage of some motorcycle models sold in America this year, but less supply will probably be offset by reduced demand. As the coronavirus continues to spread though, many of us have experienced stay-at-home orders and business closures in its wake, making it harder to shop for and buy a new bike.

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A good chunk of US motorcycle dealerships have had to shutter showrooms (restrictions vary from state to state), so it’s no wonder manufacturers are rethinking the new-bike purchasing process. The good news for consumers is that motorcycle makers are pulling out all the stops, offering shop-at-home programs, deals, and discounts online, as well as payment assistance and flexible loan terms.


(According to Bankrate, the average new vehicle loan as of April 1 was under 5 percent for a 60-month term.) Manufacturers’ websites and local dealers’ social media accounts are great places to start your searches.

A few brands are exploring “contactless” buying programs similar to what some carmakers have rolled out, allowing buyers to scan inventories, arrange test rides, manage paperwork, and schedule vehicle pickup, all without entering a showroom.

The bottom line is we’re at the traditional start of the riding season, and pandemic or not, dealers have to move inventory. They’re highly motivated to make deals, and it might even get away with naming your own price. In other words, if you’re in good health, are solidly and stably employed, and feel reasonably confident in your online negotiating skills, now might be a great opportunity to buy a new motorcycle.

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